SMOKE & MIRRORS & eBook DISTRIBUTION
Recently, we were approached by a Sydney publishing consultant who had a client with a book he wanted published via print-on-demand in a hurry and in eBook formats in not so much of a hurry.
Our consultant friend wanted to see if she'd given her client the right advice about how best to proceed, so she shared a quote she'd received from a Sydney eBook publisher that she'd already accepted on behalf of her client, admitting that in retrospect she probably should have asked us about it in the first instance.
To the naked eye, the quote seemed reasonable enough – if you didn't know what questions to ask.
There was a component for layout & design, leading to the printing of 100 POD copies.
Plus a dollar figure for eBook conversion.
And another one for distribution to online sites.
Over and out. Rather minimalist, eh?
I let my consultant friend know the questions she should have asked before signing on the dotted line. Add these to your toolbox before venturing into this arena yourself.
Let's assume the publisher is experienced and has done this before. And is up on the latest methods and software required to produce a professional result.
Quality Control (editorial). Do you proofread the work before it goes to press, or before it's uploaded to your eBook distributors? If mistakes are caught after the fact (yours or mine), who pays to get them corrected?
Print-on-demand (POD) publication. Who will print the book? Do they simply print books for you, or do they have a global network? If your POD company is global, your book will gain access to a larger market. Do you offer volume discounts if I order more than a few books? Does the POD company archive the book master? Is there a service charge for reprints?
eBook conversion. How many formats will you produce when you convert my file, and what tests do you run to ensure the file will work on the most common reading devices (eBook readers, tablets and smartphones?) Do you meta-tag (keyword) the file to improve its "discoverability"?
Distribution. Who do you send the eBook file to? How do you account for sales – and when? What are the royalty / revenue sharing arrangements?
Don't be shy – ask the questions. Your publisher should have answers at the ready. If they don't, you might want to shop around.
The official blog of IP (Interactive Publications Australia) and its imprints, IP Kidz, Interactive Press, Glass House Books, and IP Digital. We are an eco-friendly publishing house with an extensive list of quality titles by Australian and international authors. Visit our website http://ipoz.biz/ for more information or to contact us.
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For more information about Interactive Publications (IP) Pty Ltd, visit our website or contact us at info@ipoz.biz
Monday, 21 April 2014
Wednesday, 9 April 2014
Award-winning illustrator Gay McKinnon heads overseas for IP!

The Asian Festival of Children’s Content (AFCC) is a collaborative event of creators and producers with parents, teachers, librarians and anyone interested in quality art and literature for children. The Festival offers various workshops, masterclasses, professional conferences and public events for writers, illustrators, editors, publishers, teachers and children to learn and develop their craft.
AFCC impacts over 1.5 billion children, as well as their families, teachers and professionals involved with their development.
AFCC runs from 30 May- 4 June, 2014 at the National Library Building in Singapore.

Gay will be joined at the Festival by international award-winning authors Sally Gardner, Andrew Weale and Gillian Torckler. A big congratulations to Gay for this brilliant opportunity!
For more information on The Smallest Carbon Footprint in the Land & other eco-tales, visit
or to learn more about AFCC, visit http://afcc.com.sg/2014
Tuesday, 25 March 2014
Meet the Author - Children's author Lindsey Little talks about her adventures with James Munkers
Lindsey Little took time out of her busy schedule in rainy Tasmania to chat with us about her crazy adventures in creating James Munkers, the unlikely teenage hero of James Munkers: Super Freak, due for release in April!
Stay tuned: James Munkers: Super Freak will be released in April 2014.
James Munkers’ world is
changing. New town. New school.
New hallucinations of bright
blue animals wreaking havoc.
And when you add a leather-clad
maniac who haunts the back garden, the loopy girl at school with her messages
of doom, a cryptic prophecy and a bunch of shadowy strangers intent on murder,
it looks as though James won’t even make it to Christmas.
Anna Bartlett interviews
Lindsey Little, author of James Munkers:
Super Freak.
AB: One of the aspects of
James Munkers that has always stood
out to the IP Picks judges is James’s voice: cynical, irreverent and very
convincing. Now, James is a 15-year-old boy. Given that you’re not, and never
have been, how did you make his voice so authentic?
LL: I think it helped
that James is a big girl (with no offence intended to James or girls). If I’d
been writing from the point of view of a macho kind of guy I might have
struggled with it, but James is in turn cowardly, whiney, pathetic, shy and
physically inept. I’m sorry to say I can relate to all of these things, and
remember with painful accuracy the awkwardness of being fifteen.
I think the
real reason he works for me, though, is because his motivations aren’t
gender-specific. He wants to be happy, have friends, not be embarrassed by his
family every second of the day, and not be killed by maniacs lobbing daggers at
his head. These are things we can all relate to.
AB: Were there any tricks
you used, when writing James Munkers,
to help you tap into his voice?
LL: Sorry, no tricks. I
actually find it easier to write in James’s voice than in my own. He seems to
have stronger opinions than I do, and a lot more happens to him, so there’s
been many a time when not only can I tap into his voice but I can’t get him to shut
up.
When I started writing James Munkers
I did so without planning anything: no plot, no voice, no idea. James is just
what happened. His voice comes very naturally to me.
AB: James Munkers is exactly the sort of book teenage boys will love: packed
with fights, escapes, magical explosions and a healthy dose of humour. What was
the inspiration for the story?
LL: I wrote what I
thought my sister would like to read, which was easy, because that’s what I’d
want to read myself. My only preparation for the book, in the absence of a
detailed plot or character assessments or any clue at all, was to write down a
list of things I wanted to include. At that point, I thought it might be the
only book I’d ever write, so I crammed in all the elements I loved in other
people’s books: the fantasy of Harry
Potter and The Dark is Rising;
the adventure and excitement of the Cherub
books; the modern, funny narrative of Nick Hornby; the big, crazy family of
Gerald Durrell and The Dark is Rising
again. That’s what I read, so that’s what I wrote.
AB: The cast of
characters you’ve assembled around James – siblings, friends, leather-clad
maniacs, teachers – stand out as being both original and quirky. Are any of
them drawn from real life – or aren’t you allowed to say?
LL: Just the twins. I
don’t usually approve of twins in books – they are so often used as plot
devices and are rarely portrayed properly – but seeing as I am a twin, I
decided I could break my own rule. Interestingly enough, though, it’s not a
case of my sister being one of the twins and me being the other. I’m neither of
them. She’s both.
I tell you what, though –
I found one of my characters in real life after I’d written him. When I met my
supervisor for my masters’ thesis, I kept thinking, “I know you. Where do I
know you from?” It wasn’t until a few weeks later that I suddenly went, “Oh my
god, you’re Mr Lancer!” Exactly as I’d pictured him. So there you go.
AB: What’s the most
useful thing you’ve learnt about writing, throughout the whole writing-and-editing
process?
LL: That you can’t fix
your book until you’ve written the words first. I used to check and recheck
every word I wrote as I wrote it and, consequently, did not get very far. It
was only when I eventually thought, “Screw you, words, I’m writing you anyway,”
that I started to make progress. Now I write my first drafts in a frenzy, not
thinking about plot or characterisation or anything, and often find that my
instinct will kick in and the plot will develop naturally on its own. The first
draft is about your guts; put your brain on hold until the editing begins.
You’ll definitely need it then.
AB: And what did you find
the hardest part about writing James
Munkers?
LL: Starting, and
stopping. I’d wanted to write a book since I was little, but it was such a
daunting task that it took a proper kick up my arse to get me started. Once I
got started, though, I couldn’t stop, which is my current problem. He’s being
published soon, and I can’t keep tinkering about with him, as has been my habit
for the last, oh, nine years. He’s a habit I have to break, and it honestly
hurts.
My comfort is that he’s too good a character for me to just leave
hanging, and I already have more adventures for him up my sleeve. But that
first adventure? It belongs to my readers now, not me.
AB: James Munkers: Super Freak will be released in April. To find out
more about the book, visit its website. You can also check out Lindsey’s blog and
Facebook page.
And James Munkers is so talkative that he just had to have his
very own Facebook page, too.
Stay tuned: James Munkers: Super Freak will be released in April 2014.
Monday, 24 March 2014
Local poet garners international reviews
Local Australian poet Murray Alfredson is off and racing with his second international review! It's hard to hold a good poet down.
"Certainly not for the faint-hearted, Gleaming Clouds by Murray Alfredson is the work of an unsparingly brave poet who looks at life, just as it is and hard in face. With impressive and sometimes daring linguistic virtuosity, forever looking to amplify experience, find meaningful resonance, explore faith in its fullest sense and take honest comfort wherever possible.
Alfredson's translations from old Norse and 18th century German texts are also touchingly excellent - not only technically, but equally persuasive in their capture of nuance and a beautiful sensitivity of tone that seems to speaks directly to the very soul of our forebears.
[The] Gleaming Clouds is altogether a marvellous and impressively unique creative achievement that, for me, makes sense of one poets life lived always ambitiously and with consistent integrity.
You will struggle to find a robust literary read quite like this anywhere else in the contemporary canon and for that reason, it has my highest recommendation."
- Scott Hastie, Writer and Poet, Angel Voices
"Certainly not for the faint-hearted, Gleaming Clouds by Murray Alfredson is the work of an unsparingly brave poet who looks at life, just as it is and hard in face. With impressive and sometimes daring linguistic virtuosity, forever looking to amplify experience, find meaningful resonance, explore faith in its fullest sense and take honest comfort wherever possible.
Alfredson's translations from old Norse and 18th century German texts are also touchingly excellent - not only technically, but equally persuasive in their capture of nuance and a beautiful sensitivity of tone that seems to speaks directly to the very soul of our forebears.
[The] Gleaming Clouds is altogether a marvellous and impressively unique creative achievement that, for me, makes sense of one poets life lived always ambitiously and with consistent integrity.
You will struggle to find a robust literary read quite like this anywhere else in the contemporary canon and for that reason, it has my highest recommendation."
- Scott Hastie, Writer and Poet, Angel Voices
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The Gleaming Clouds by Murray Alfredson |
Tuesday, 11 March 2014
The value of a 'New & Selected' collection
As Geoff Page wrote in The Australian this weekend ('New and selected Australian poetry'), the 'New & Selected' poetry collection always presents the interesting question of how to order the pieces - whether to order them chronologically (oldest to newest) or by topic, etc. Will the reader prefer to read the poet's story from the beginning, or do they want to start with the latest exciting chapter?
Page says award-winning poet Jane Williams got it right in Days Like These: New and Selected 1998-2013 (IP, 2013). She ordered her poems in straight chronological order, beginning with her first collection. Take a look at this great review in the article:
"Days Like These, Jane Williams's 'New & Selected' has a rather different trajectory. Twenty-three years younger than [Rae Desmond] Jones, Williams did not publish her first book until 1998. A relatively late-starter needs to make up for lost time and a well-edited New & Selected is often a good way to consolidate a reputation. Thus Williams's straight chronological ordering here serves her well.
Williams' first collection, Outside Temple Boundaries (1998), from which she has retained only eight poems, shows, in comparison with more recent work, a certain tentativeness of manner and a poet a little subdued by her influences.
From The Last Tourist (2006) onwards, however, Williams is the mature artist with a style very much her own (though her preference for minimal punctuation is widely shared these days).
Williams also has an unfailingly personal slant on her subject matter, along with a talent for evoking character and situation in a short space. In poems such as 'Thirst', 'The Begging Bowl' and 'To the Burglar Boys' Williams's concerns are often not unlike those of Jones, namely the almost-accidental by-blows of an otherwise prosperous society.
There is also, however, a welcome degree of humour in Williams's work, and an unapologetic celebration of life, most notably in 'Ag Borradh', dedicated to a man
"back from the coma
which held (him) like worry
back from the fog ...
... back to bud and to blossom ...
... called back to the world
and its quivering song
praise the light we grow into
the dark we grow from".
This balancing of light and dark is a mark of Williams's maturity as a technically versatile and forceful poet."
- Geoff Page, The Australian
Page says award-winning poet Jane Williams got it right in Days Like These: New and Selected 1998-2013 (IP, 2013). She ordered her poems in straight chronological order, beginning with her first collection. Take a look at this great review in the article:
![]() |
'Days Like These: New and selected 1998-2013' by award-winning poet Jane Williams |
"Days Like These, Jane Williams's 'New & Selected' has a rather different trajectory. Twenty-three years younger than [Rae Desmond] Jones, Williams did not publish her first book until 1998. A relatively late-starter needs to make up for lost time and a well-edited New & Selected is often a good way to consolidate a reputation. Thus Williams's straight chronological ordering here serves her well.
Williams' first collection, Outside Temple Boundaries (1998), from which she has retained only eight poems, shows, in comparison with more recent work, a certain tentativeness of manner and a poet a little subdued by her influences.
From The Last Tourist (2006) onwards, however, Williams is the mature artist with a style very much her own (though her preference for minimal punctuation is widely shared these days).
Williams also has an unfailingly personal slant on her subject matter, along with a talent for evoking character and situation in a short space. In poems such as 'Thirst', 'The Begging Bowl' and 'To the Burglar Boys' Williams's concerns are often not unlike those of Jones, namely the almost-accidental by-blows of an otherwise prosperous society.
There is also, however, a welcome degree of humour in Williams's work, and an unapologetic celebration of life, most notably in 'Ag Borradh', dedicated to a man
"back from the coma
which held (him) like worry
back from the fog ...
... back to bud and to blossom ...
... called back to the world
and its quivering song
praise the light we grow into
the dark we grow from".
This balancing of light and dark is a mark of Williams's maturity as a technically versatile and forceful poet."
- Geoff Page, The Australian
Wednesday, 5 March 2014
Latest review of speculative fiction novel 'Blood' by Peter Kay
One of our Amazon readers posted this about Blood by Peter Kay:
"This is truly a brilliant and amazingly well-written book. I found the story most intriguing, especially when it involved talking severed hands and heads, and a delightful love story thrown into the mix. I also felt that Peter Kay's words flowed very well and it all came to a great ending. It is a definite "will read again" book."
- Oklahoma reader, Amazon reader reviews
Blood is a magical realism novel involving time travel, an invisible crocodile, a talking severed hand, singing paintings and big wave surfing off the wild coast of Tasmania.
"This is truly a brilliant and amazingly well-written book. I found the story most intriguing, especially when it involved talking severed hands and heads, and a delightful love story thrown into the mix. I also felt that Peter Kay's words flowed very well and it all came to a great ending. It is a definite "will read again" book."
- Oklahoma reader, Amazon reader reviews
Blood is a magical realism novel involving time travel, an invisible crocodile, a talking severed hand, singing paintings and big wave surfing off the wild coast of Tasmania.
Tuesday, 25 February 2014
International review of 'The Gleaming Clouds' by Murray Alfredson
Murray Alfredson's poetry makes you stop and think. Popular UK reviewer Valerie Penny agrees:
Read the full review here!
"When this anthology
first came to my attention, I had no idea what to expect from it.
Whatever it was the works far exceeded my expectations and I highly
recommend this collection of poems to poetry lovers everywhere.
I was excited and
amazed by the wide variety of styles of poetry: each at a thought
provoking level. The anthology displays a sound knowledge and
understanding of the important ideologies and beliefs of the world.
I was particularly interested by Isaac’s boyhood. It addresses issues that had concerned me and I was delighted to learn of someone else voicing the thoughts so eloquently.
Another poem that fascinated me was Bi- meets uni-polar. My cousin is bi-polar and I have lived with clinical depression for years. This poem aptly reflects many of our conversations!
I have already read and enjoyed The Sandwich several
times, on each occasion discovering new images, aspirations and
impressions. So few lines weave so detailed a pattern.
One of the translations he includes is Presence, one of my favourite Goethe poems. I enjoyed the translation, and the excuse to re-read the original."
- Valerie Penny's Book Reviews
Read the full review here!
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Find out more about The Gleaming Clouds here. |
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